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DTSTAMP:20260511T020818Z
DESCRIPTION:Click for Latest Location Information: http://edw2018.dataversi
 ty.net/sessionPop.cfm?confid=121&proposalid=9491\n<p style="margin: 0cm 0cm
  0pt;">Many information architects struggle with showing decision makers th
 at the data strategy steps along the way will have a returned value for the
 ir company and, too often, they have difficulty getting funding support. Ex
 ecutives ask for proof of a return on an investment, but data strategy proj
 ects are difficult to align with traditional profit margins.&nbsp;</p>\n<p 
 style="text-align: justify;">Begin the critical thought process of why meas
 uring data architecture or governance is necessary -&nbsp;<strong>before</s
 trong> your company requires it. Come and listen to the speakers&#39; appro
 aches to demonstrating value, based on their experience in different indust
 ries. Hear their solutions, and offer some of your own.</p>
DTSTART:20180424T113000
SUMMARY:Not the Return on Investment: Alternatives to Measuring Your Data I
 ntegration Strategy
DTEND:20180424T122959
LOCATION: See Description
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